For WooCommerce  ·  No migration

A checkout worth the
traffic you paid for.

Seven checkout templates built on cart-abandonment research, plus a full-screen visual builder — a clearer, faster, more trustworthy flow, so fewer of the shoppers you already paid for leave at the last step. Nothing to migrate, nothing to rebuild — every payment, shipping and subscription extension you already run keeps working exactly as it does today.

Live in about ten minutes, reversible at every step — backed by a 14-day money-back guarantee.
your-store · Checkout Builder
OptiCheckout Beacon Draft
Customise

Pick what to work on, or search for a setting.

Accent colour
Corners
your-store.com/checkoutEditing draft
Northwind Secure checkout
Cart
1Information
2Shipping
3Payment
Contact
Delivery
First name
Last name
Credit / debit card
Order summary 3 items
You're $72.00 away from free shipping
MWMerino Wool Sweater$140
CBCanvas Weekender Bag$96
CPCeramic Pour-Over Set$54
Total$290.00
Works with what you already run No migration required Works with your payment gateways Responsive & accessible Your extensions keep working No code, no developer

Your checkout is where stores quietly lose the most money.

Most shoppers who reach checkout still leave without buying. A clearer, faster, more trustworthy checkout wins back sales from the traffic you've already paid for.

~70%
Average documented cart-abandonment rate across dozens of studies (Baymard Institute).
7
Ready-made designs to test against your current checkout — switch any time, no rebuild.
0
Lines of code to write, and no developer to book, to redesign the whole flow.

Abandonment figure: Baymard Institute's meta-analysis of cart-abandonment studies. Shown as industry context, not a guarantee of results on any particular store.

How it's different from other builders

Restyle the checkout. Not the plumbing.

Most checkout builders make you re-platform first — quietly breaking the shipping, tax, payment and subscription extensions your store runs on. OptiCheckout just restyles the classic WooCommerce checkout you already have, so the plumbing stays exactly where WooCommerce put it and nothing downstream has to change.

Other checkout builders
  • Make you re-platform before you can start
  • Extensions your store depends on stop working
  • You debug payment gateways instead of selling
  • Rollback means undoing a migration
OptiCheckout
  • Works on the checkout you already have
  • Every extension on your classic checkout keeps working
  • The payment area stays protected so it can't break
  • One toggle to publish, one to roll back
From install to live

Live in three steps, in about ten minutes.

No migration, no developer, no downtime.

1

Install & pick a design

Activate the plugin and the Welcome screen hands you the seven templates. Choose the one closest to your brand.

2

Make it yours

Drop in your logo and colour, tune the fields, add trust badges and offers — all on the live canvas, no developer needed.

3

Publish (or schedule)

Preview, then publish with one click. Every version is backed up automatically, so you can roll back any time you change your mind.

Seven designs, one click to switch

This is the checkout your shoppers would actually see.

Every one of these opens as a full, hands-on demo that fills your screen: type in a field, change quantities, walk the steps, apply a coupon, and watch the totals move. It's the real checkout, not a screenshot. Pick a starting point; make it yours in the builder.

Every template is fully responsive, accessible, and yours to restyle. Switch designs any time — changes only go live when you publish.

The visual builder

Change anything you can see. Without touching code.

A full-screen builder that edits the real checkout on the canvas, not a rough preview. The panels below are live: change a colour, toggle a field, flip to a phone, and watch the checkout respond right here on the page. The left rail is organised by the job you came to do, so you find the setting instead of hunting for it.

The payment area stays protected

Make it feel like your store

Logo, accent colour, type and corners: set them once and watch every surface update live. Button text auto-adjusts to stay readable on any colour you pick. Try it — pick a colour or a corner style and watch the preview update.

  • Branding: logo, accent colour, backgrounds, corners
  • Fields & data: show, hide, require or reorder any field
  • Trust: badges, guarantees, reviews and policies
  • Layout & sections: order summary, steps and section order
Builder/BrandingLive preview
Store name
Accent colour
Corners
Button text auto-contrasts to stay readable
Northwind Secure
Payment
Credit / debit card
PayPal
1234 1234 1234 1234
Encrypted & secured

Every field, under your control

Drag to reorder. Toggle a field to optional, required or hidden. Add your own fields for VAT, delivery notes or gift messages, and the checkout keeps validating exactly as WooCommerce expects. Go ahead — switch a field between required, optional and off.

  • Show, hide, require or make optional, per field
  • Reorder by dragging, right on the canvas
  • Custom fields with real validation rules
Builder/Fields & dataLive preview
Email Always on
Phone
Company
Gift note Custom
Northwind Secure
Contact & delivery
Phone Phone number
Company Company name
Gift note Add a message

Design for the phone, on the phone

Most checkouts happen on mobile. Flip the canvas to a phone and tune the layout at the width your shoppers actually use, so the primary button stays reachable, on-screen and tappable. Switch between desktop, tablet and phone and see the layout adapt.

  • Desktop, tablet and phone canvases
  • A sticky pay button that never falls below the fold
  • A collapsible mobile order summary
Builder/Canvas
Northwind
Order summary$290.00
Card number *1234 1234 1234 1234
Name on card *Full name
Drafts, backups & rollback

A checkout you can change and undo.

Your live checkout keeps working while you edit a draft. Preview it, publish when you're ready, or schedule the change for later. Every version is backed up, so any edit is one click from being rolled back.

  • Draft & publish: edit in a draft, then go live with one click
  • Version history & backups: restore any earlier design
  • Scheduled publishing: line up a sale-day design in advance
  • Multiple checkouts: keep a library, set any one live
your-store · Builder · Version history

Version history

Roll the draft back to any earlier version in one click.

Today · 2:14 pm Current draft Accent set to emerald, corners softened
In use
Today · 11:02 am Free-shipping bar added to the summary
Yesterday · 4:38 pm Trust badges and star reviews turned on
Jul 18 · 9:20 am Switched to the Beacon layout
Reset to Beacon · Multi-stepThe original design this template shipped with
One plugin, the whole purchase journey

Everything around the sale, not just the checkout.

The side cart that leads into checkout, the offers on the way through, the analytics that tell you where you're losing people, and the thank-you page after, all designed in the same builder.

Your cart 2 items
You're $12 away from free shipping
Amber & Oud candleQty 1
$38
Frequently bought: Wick trimmer · $9
Checkout →

A slide-out side cart

Add-to-cart opens a drawer that leads straight into checkout, with a free-shipping meter and room for a "frequently bought together" strip.

One-click add
Add gift wrap?Hand-tied ribbon · +$4.00

Order bumps & FBT

Offer the right add-on at the right moment: a one-click order bump on the payment step, or a "frequently bought together" wizard. Auto-hides when it's already in the cart.

Checkout funnel · 30 days
Cart
100%
Details
81%
Shipping
52%
−29%
Payment
44%
Biggest drop-off: Shipping step

Analytics that name the drop-off

A checkout funnel built from your own store data, anonymous and aggregated, showing exactly which step loses the most shoppers, so you know what to fix.

Variant A
3.1%
conversion
WinnerVariant B
4.6%
conversion

A/B testing

Stop guessing and let your shoppers vote. Run two designs against each other on real traffic and publish the winner.

Order confirmed
Order #1043 · a receipt is on its way
ConfirmedToday, 2:14 pm
PackingIn progress
Out for deliveryEst. Thu 24

A thank-you page worth reading

The order-received page is a builder surface too: order status, a delivery timeline, and an account prompt, styled to match the rest of the flow.

4.9 · 2,180 reviews
14-day money-backNo questions asked
SSL secured Encrypted payment

Trust, built in

Security badges, money-back guarantees, star reviews and policy popovers: the reassurance shoppers look for before they hand over a card.

your-store · OptiCheckout · Analytics
OptiCheckout

Analytics

All devices All sources Aggregated & anonymous
Checkout views
12,480
9.2%
Started checkout
6,210
4.7%
Completed orders
1,890
11.4%
Conversion rate
15.1%
2.0%
Revenue
$84,940
7.5%
Checkout funnel where shoppers drop off
Viewed 12,480
Started 6,210 50%
Completed 1,890 15%
Top opportunity

Most drop-off is at the shipping step. Buyers who reach payment convert 3× better — try moving shipping earlier.

Numbers you can act on

Views, started checkouts, completed orders and conversion rate at a glance, plus plain-English "top opportunities" pulled from your own data. Anonymous, aggregated, never tied to a person.

  • A step-by-step funnel that shows the biggest drop
  • Device and traffic-source breakdowns
  • Export to CSV to dig deeper

A better checkout, not a heavier store.

OptiCheckout restyles the checkout page WooCommerce already builds. It doesn't bolt a second checkout system or page builder onto your store, so it stays out of the way of the pages that need to be fast.

No extra pages, no redirects

Shoppers stay on your real checkout URL. There's no funnel page to load and no redirect hop between cart and payment.

Loads only where it's needed

The checkout styles and scripts load on the cart and checkout, not across your homepage, catalogue or blog.

Built on what's already there

Because it works on the classic checkout, there's no second checkout running alongside WooCommerce's own.

See it in action

Install to live, in a minute of watching.

Prefer to watch than click? Here's the whole thing, start to finish: pick a template, make it yours, and publish.

OptiCheckout · 60-second walkthrough
Simple, honest pricing

Every conversion feature, in every plan.

Templates, builder, offers, A/B testing and analytics are in all three tiers. You only choose how many sites you run and how much support you want.

Solo
One store, everything included.
$69
per year · 1 site
Get Solo
  • All 7 templates + builder
  • Offers, side cart & thank-you
  • A/B testing & analytics
  • Email support
Agency
For agencies and portfolios of stores.
$349
per year · up to 25 sites
Get Agency
  • Everything in Growth
  • Up to 25 sites
  • Centralised licence management
  • Fastest support response

All plans include a 14-day money-back guarantee and a year of updates and support. Plans renew automatically each year so your updates and support don't lapse — cancel anytime, and your licence stays active until the end of the term you've paid for. Any applicable taxes are shown at checkout. Prices in USD.

Common questions

Everything people ask first.

No. OptiCheckout works on your existing classic WooCommerce checkout, and the payment area is deliberately protected in the builder so it can't be broken. Extensions that hook the classic checkout (gateways, shipping, tax, subscriptions) keep working exactly as they do today.

Never. That's the whole point. There's no migration and no checkout-page conversion; the plugin works with the classic WooCommerce checkout you already have.

Your live checkout is untouched until you publish, every change is backed up, and you can restore an earlier version or switch templates any time. If the plugin itself isn't for you, there's a 14-day money-back guarantee.

WordPress 6.5+, PHP 7.4+, and WooCommerce 8.2+ with High-Performance Order Storage (HPOS) enabled. The plugin checks these on activation and gives you a clear, actionable notice if anything's missing rather than failing silently.

Yes. Every template is fully responsive and built to WCAG 2.2 AA with enhanced focus indicators. The builder has dedicated phone and tablet canvases so you can tune the experience at the width most of your shoppers actually use.

Yes. Keep a library of saved checkouts, set any one live, and A/B test two against each other on real traffic before you commit.

The plugin is internationalisation-ready with English source strings, so it plays well with standard WordPress translation plugins and workflows.

Ten minutes to a checkout that looks like you meant it.

Pick a template, make it yours, and publish — with no migration and no developer. Backed by a 14-day money-back guarantee.